The Influence of Taste, Flavor Variety, and Price on Purchasing Decisions for Jago Mobile Coffee on Jalan Guru Mughni, South Jakarta. JIMU (JURNAL ILMIAH MANAJEMEN UBHARA), [S. l.], v. 8, n. 2, p. 83–102, 2026. DOI: 10.31599/hzp5vy54. Disponível em: https://ejurnal.ubharajaya.ac.id/index.php/JIMU/article/view/6101.. Acesso em: 15 oct. 2026.