The Effect of Influencer Endorsements, Tiktok Content, and Discount Prices, on Purchase Intention in Brand Make Over with Product Involvement as Mediation. JIMU (JURNAL ILMIAH MANAJEMEN UBHARA), [S. l.], v. 8, n. 2, p. 103–115, 2026. DOI: 10.31599/vekn1349. Disponível em: https://ejurnal.ubharajaya.ac.id/index.php/JIMU/article/view/6142.. Acesso em: 15 oct. 2026.