The Influence of Public Perception, Trust, and Lifestyle on Interest in Using QRIS in Transactions at the Cahaya USA Store

Abstract

This study was conducted to determine the effect of public perception, trust and lifestyle on interest in the use of QRIS on transactions at the Cahaya USA store in Dharmasraya Regency. The purpose of this study was to analyze and explain the effect of public perception, trust and lifestyle persially and simultaneously on interest in the use of QRIS in transactions at the USA light shop in Dharmasraya Regency. This research uses quantitative research methods by collecting data using questionnaires conducted in April to May with a population of 1,178 respondents and a sample of 298 respondents calculated using the slovin formula. The data analysis techniques used are validity test, reliability test, descriptive analysis, correlation analysis, multiple linear analysis, classical assumption test, t test, f test and determination test (R2). The results of this study indicate that the variables of public perception, trust and lifestyle partially and simultaneously have a positive and significant effect on interest in using QRIS in transactions at USA light stores in Dharmasraya Regency. The R2 value is 0.722, which means that all independent variables can affect the dependent variable by 72.2% while the remaining 27.8% is influenced by other factors not tested in the researcher.